How Will IPL Cope Without Audiences? What Does It Mean for Advertisers?

The Indian Premier League is all about drama, both on and off the field. However, a lot of drama has already unfolded even before the tournament has commenced. 

As if 2020 wasn’t strange enough, fans will see their favourite teams battle it out in the scorching heat of the UAE. It would be the first time since 2014 that IPL will be played on foreign soil, and only the third time in its thirteen-season history (South Africa hosted the 2009 IPL). 

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Inside the NBA Bubble

They say ‘you don’t miss something until it’s gone’. The year 2020 has had so many paradigm-shifting moments that it has put the aforementioned saying into perspective. The unexpected demise of Kobe Bryant and his daughter shook the entire basketball fraternity. It brought the NBA to a halt, to pay tribute to this great legend. Nobody could have anticipated what was going to happen next. A small but deadly virus was about to bring the world to its knees.

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India’s Beloved IPL Will Happen this Year

The International Cricket Council (ICC) has confirmed its decision to postpone the T20 World Cup. This has presented the Indian cricket board (BCCI) with a window of opportunity to host Indian Premier League (IPL) 2020 between September and November of this year. Season 13 of IPL is set to be held in the United Arab Emirates (UAE).

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The Business of Sports in a Post Covid-19 World

“If a tree falls in a forest and no one is around to hear it, does it make a sound?”

This makes me think of the question – If a forward heads the ball into the goal and there is no one in the stadium to clap, did he really score?
Ok, cheer, not clap. That’s a bit of a sensitive topic currently. But, the point remains. Can there be sports without spectators?

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